You need to make money from a small business website if you want to keep it up and running. Even a nonprofit website that is informative still needs traffic to generate donations to keep it up and running and viable.
There are some things you can do to help increase your traffic and they are remarkably easy. A simple Google search will reveal tons of websites, books and DVD’s all meant to help guide you to a more successful online presence.
Here are some of the most practical tips you can use without paying a bunch of money to some guru who may, or may not, be able to help you.
Tip one is simple. You need to have relevant content posted on your website that promotes your products or services. This is the absolute easiest way to get people interested in what your website is all about. Write some blogs and post them on social networking sites and give your website name so people can take a look.
It is even better when you add a link that will take them to the website directly. Do not blog about your personal life or how your car broke down unless it is strictly relevant to the website you want to generate more traffic for.
The next tip for generating more traffic is to simply pay for it. You can pay for ad space on various websites that will help promote your website. If you are selling an ebook you will want to list it with a ebook website such as Clickbank. People will be able to search by topic and find your ebook or product. You do have to pay a fee but it does generate more traffic and in the end can mean increased revenue on your behalf.
Use PPC advertising. That is Pay Per Click advertising that you can put on Google AdSense and other websites. You will need to create banners and provide working links to help people navigate to yourwebsite. Which brings up an important point… make sure your webpage address is relevant to your service or product.
Do not just pick a name at random because it sounds cool. Make sure your website name is…
- Not offensive and
- Easy to remember.
These are not hard tips and they are only just a few to keep in mind when you want to increase the traffic to your website. But they are some of the most important tips you can utilize in your business.
Being practical will go a long way in making sure that your website is a true success and you can continue to run it with the funds that will be pouring in.