With the ever increasing need to get a leg up on the competition, affiliate marketers across the internet would do well to implement ad tracking to their tool bags. This is in order to find out where their revenue is coming from and where their profits should be re-invested.
“What exactly is an ad tracking”, you ask?
Tracking for affiliates can be done with the
help of a software program or tracking service
that tracks, traces and notes where and when
every click of the mouse is made by a visitor
to your website. Ad trackers let you keep an eye on how your
marketing and advertising is performing both
on and offline.
There are even ad tracking service providers
that will do all the tracking for you as well
as teach you how to understand and interpret
the tracking data that is available to you.
These programs are more helpful then ever if
you are engaged in many affiliate and
pay-per-click programs. They allow you to
track ads in emails, pop-ups and pop-unders,
slide ins etc, message boards, auto responders,
Ezines, News Letters, forums, web sites, surveys
and any other marketing or advertising media that
you can imagine.
With the help of the ad tracker, you will know
with precision how many and which of your links
where clicked on, how many of your email messages
were opened and how many of those who opened your
message clicked through to the web site and
purchased a product, how many products
were purchased your product or service, which of
your banner ads or text links brought the most
leads, sales and click through ratios, plus all
of the supporting data to go along with it.
For serious affiliates, every decision and plan
that is made must be well grounded in reality.
Your decision or plan of action may not be the
best however if you have implemented tracking
into your strategy you will know when to make
the critical tweaks and changes that can turn
your poor plan of action into a profitable one.
A truly comprehensive and user friendly tracking
service that also teaches and trains you why
tracking is needed and how to make it pay for
your business purposes can be found at